Essential Sales Skills
Duration: 1 Day  
 
Designed for: Anyone involved in selling products and services to their customers.
 
Aims: To enable delegates to construct and deliver a professional and persuasive sales meeting, handle objections and close the sale.
 
Objectives: At the end of the course, delegates will be
able to:

  • Understand the importance of planning any contact with customers
  • Prepare for delivery of a sales presentation
  • Identify features and benefits
  • Handle any objections
  • Close the sale.
 
Content:
  • Creating the Right Impression
  • Opening Up the Sale
  • Identifying Customer Needs
  • Making an Effective Presentation
  • Dealing With Difficult Questions
  • Handling Price Objections
  • Reacting to Buying Signals
  • Gaining Commitment
  • Effective Closing
  • Managing Your Time More Effectively.
 
Method: Delegates will receive reference material. The emphasis will be on enhanced knowledge, understanding and skills development gained through discussion, exchange of views and practical exercises.
 

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